Imagined Blooms

Imagined Blooms

Hawaiian botanicals are at the heart of our practice at Koa. We honor these flora in a series of generative artworks titled “Imagined Blooms”.

These images reflect the natural beauty of the flowers of Hawaii, and emphasize the environmental benefits and healing powers offered by these incredible plants.

Anthurium (Anthurium andraeanum)

The anthurium flower is not only a popular ornamental plant in Hawaii, but it also provides natural benefits to the environment.

Anthuriums are known for their air-purifying abilities, as they remove harmful toxins such as formaldehyde, xylene, and ammonia from the air. These flowers also attract hummingbirds, bees, and other pollinators, which help to support the local ecosystem.

In addition, anthuriums are believed to have medicinal properties, as they have been used in traditional Hawaiian medicine to treat various ailments such as coughs, colds, and digestive issues. Overall, the anthurium flower is a beautiful and beneficial addition to Hawaii's natural landscape.

Pikake (Jasminum sambac)

The pikake flower is a beloved flower known for its sweet fragrance and delicate white petals. Beyond its aesthetic value, pikake is known to have natural benefits for the environment. Pikake attracts pollinators such as bees and butterflies, which are crucial for maintaining ecosystem balance.

Additionally, the pikake flower is used in traditional Hawaiian medicine for its calming and soothing properties, helping to alleviate anxiety and promote relaxation. The essential oil extracted from pikake flowers is used in aromatherapy and perfumes for its pleasant and calming scent.

Plumeria (Plumeria frangipani)

One of the most abundant flowers in Hawaii, Plumeria is rich in cultural association and offers natural benefits for the body and mind. Plumeria flowers are commonly used when making lei due to their shape and beautiful fragrance. They symbolize positivity and new beginnings. And they may be gifted as a token for good luck.

Plumeria’s fragrant scent has calming properties, reducing stress and anxiety. Plumeria contains natural compounds that have anti-inflammatory and analgesic properties, making it a valuable ingredient in skincare, and traditional medicine for treating minor pains and aches.

Hibiscus (Hibiscus rosa-sinensis)

The hibiscus flower is a natural wonder. Its vibrant hues and delicate petals evoke a sense of beauty and tranquility. Hibiscus is a symbol of life, attracting pollinators such as bees and hummingbirds, who play a vital role in maintaining local ecosystems. This flower also represents resilience, as it thrives in diverse environments, from the tropics to temperate climates.

This exquisite blossom not only pleases the senses but also nourishes the skin. It is rich in antioxidants, as well as natural alpha-hydroxy acids which exfoliate for a brighter, smoother complexion. Hibiscus's anti-inflammatory properties additionally help to soothe the skin.

As a brand rooted in a holistic approach to beauty and wellness, we continue to draw inspiration from the vibrant plants of Hawaii for their ability to promote wellness in body and mind. From the calming fragrance of plumeria to the anti-inflammatory properties of hibiscus, each flower offers a unique set of benefits that inspires us to connect to ourselves and the natural world.