PERSONAL INFORMATION WE COLLECT
We may collect the following type of information from you: first name, last name, street address, city, state, zip code, cross streets, phone number, email address, location (e.g. via GPS), and credit card or other payment information. We may also collect information concerning the your usage of the Site, as well as preferences, inquiries and comments that you may disclose or otherwise provide involving or relating to the products and services that we provide. This information is collectively called “Personally Identifiable Information”, or “PII”. Through the Site, third party merchants and others may collect PII that you may from time to time provide.
In addition to PII, we may collect aggregated information regarding access and usage that reflect but do not reveal either your or other persons’ individual PII. This includes information of a demographic, computer profile or statistical nature. This information is collectively called “Non Personally Identifiable Information”, or “Non PII.”
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We disclose PII from time to time to our affiliates and third parties to accept, process and fulfill an order or other transaction; and to vendors and service providers who assist with the development, rollout, improvement, hosting and administration of the Site. We may also provide the your information, including your PII, to third-party merchants and service providers, including third-party marketplace operators that offer our products and services (collectively, “Partners”) in order to allow those third-party Partners to optimize our marketing campaigns, including, but not limited to, social media marketing, direct mailing, and direct email marketing towards the you. We may also provide the your information, including your PII, to our Partners in order to allow those Partners to contact you about products and services offered by the Partners, including, but not limited to, by direct email by the Partners to you. By accessing or using the Site, you explicitly acknowledge and consent to such use of your information, including your PII, by us and our Partners. If you wish to opt out of such use of your PII, or to disallow us to share your information with our Partners, you may request this at any time by sending an email to firstname.lastname@example.org. We will grant all such requests.
We also disclose Non PII from time to time to our affiliates and third parties as we shall determine in our sole and absolute discretion.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
The Site is not intended for individuals under the age of 18.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e mail at email@example.com.